Privacy policy

Last Updated: 24 June 2026

1. Introduction

Welcome to Rooted.

We are committed to protecting your privacy and ensuring that your personal information is collected, used, and stored in a lawful and transparent manner in accordance with the Protection of Personal Information Act, 4 of 2013 ("POPIA").

By using our website, placing an order, or interacting with our services, you agree to the terms of this Privacy Policy.

2. Responsible Party

Business Name: Rooted
Business Owners: Christopher and Shirene

Physical Address: 59 Katjiepiering Ave, Wonderboom, Pretoria, South Africa

Email: rootedcapsules@gmail.com
Phone Numbers: 077 395 3646 / 079 025 7548

Information Officer: Christopher and Shirene (Business Owners)

3. Information We Collect

Personal Information

  • Full name
  • Email address
  • Phone number
  • Billing address
  • Shipping address
  • Order details and purchase history
  • Account login details (if applicable)

Technical Information

  • IP address
  • Browser type and version
  • Device information
  • Operating system
  • Website usage data
  • Cookies and tracking identifiers

Payment Information

Payments are processed through secure third-party payment providers. We do not store full credit or debit card details on our systems.

4. How We Collect Information

We collect information when you:

  • Visit or browse our website
  • Place an order
  • Create an account (if applicable)
  • Subscribe to newsletters or promotions
  • Contact customer support
  • Interact with cookies or analytics tools

5. Purpose of Collecting Information

We use your information to:

  • Process and fulfill orders
  • Deliver products to you
  • Provide customer support
  • Send order confirmations and updates
  • Manage your account
  • Improve our website and services
  • Prevent fraud and unauthorized transactions
  • Comply with legal obligations
  • Send marketing messages (only with consent)

6. Legal Basis for Processing

We process personal information based on:

  • Your consent
  • Performance of a contract (orders)
  • Legal obligations
  • Legitimate business interests (such as fraud prevention and service improvement), provided these do not override your rights

7. Marketing Communications

If you opt in to receive marketing communications, we may send you emails or messages about products, offers, and updates.

You may unsubscribe at any time by:

8. Sharing of Information

We may share your personal information with trusted third parties, including:

  • Shopify (our e-commerce platform)
  • Payment processing providers
  • Courier and delivery companies
  • Website hosting providers
  • Email and marketing service providers
  • Analytics providers
  • Legal or regulatory authorities if required by law

We do not sell or rent your personal information to anyone.

9. International Data Transfers

Some of our service providers (including Shopify) may store or process your information outside of South Africa.

Where this occurs, we take reasonable steps to ensure your information remains protected in line with POPIA requirements.

10. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Ensure the website functions properly
  • Remember user preferences
  • Analyse website traffic and performance
  • Improve user experience
  • Support marketing and advertising

You may disable cookies through your browser settings, but some parts of the website may not function correctly.

11. Data Security

We take reasonable technical and organisational measures to protect your personal information from:

  • Loss
  • Misuse
  • Unauthorized access
  • Disclosure
  • Alteration or destruction

However, no online system is completely secure, and we cannot guarantee absolute security.

12. Retention of Information

We retain your personal information only as long as necessary to:

  • Fulfil the purposes for which it was collected
  • Comply with legal and tax requirements
  • Resolve disputes
  • Enforce agreements

Once no longer required, information is securely deleted or anonymised.

13. Your Rights Under POPIA

You have the right to:

  • Request access to your personal information
  • Request correction of inaccurate information
  • Request deletion of your personal information (where legally applicable)
  • Object to certain processing activities
  • Withdraw consent (where processing is based on consent)
  • Lodge a complaint regarding your data

14. Requests and Access to Information

To exercise your rights, contact us at:

Email: rootedcapsules@gmail.com

We may require proof of identity before processing requests.

15. Third-Party Services

Our website is powered by Shopify and may use third-party services for payments, shipping, analytics, and marketing.

Each third-party service has its own privacy policy, and we encourage you to review them.

16. Children's Privacy

Our services and products are intended for individuals aged 18 years and older.

We do not knowingly collect personal information from minors.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page with an updated revision date.

18. Contact Information

Rooted
59 Katjiepiering Ave, Wonderboom, Pretoria, South Africa

Email: rootedcapsules@gmail.com
Phone: 077 395 3646 / 079 025 7548